Month: February 2019

Do your own front-line employees, like customer service associates and salespeople, know how to communicate your...

Email: the rock-solid, time-and-customer-tested, Marketing-approved way to keep your customers coming back for...

A hashtag is making the particular rounds on Twitter, and it's one which marketers should be sure to take note of:...

YouTube and Amazon were the websites that made the biggest gains within organic search engine visibility last year,...

“ Basic” is a bad phrase. OK, maybe that’ s the stretch. But it’ s most certainly not an...

Tradeshows generally cost a lot of money plus time. They are massive marketing opportunities that are worth getting...

By closely examining how a client is acquired, retained, and (potentially) lost— call it the customer...

Marketers have great visibility directly into what's happening within their company plus what's happening...

Consumers, especially younger ones, have become increasingly reliant on online testimonials to assess local...

Now as part of your, marketing has to prove its effect on the success of the business. All too often, it’ s...