MARKETING COMPANY MIAMI Seven Ways to Build a Loyal Customer Base With Content Marketing adminFebruary 27, 20200 Fully 75% of B2B marketers who have used content marketing successfully say they have been able to use it to build...
MARKETING COMPANY MIAMI Influencer Marketing Strategy in 2020: What You Need to Know [2 Infographics] adminFebruary 27, 20200 Not long ago an experimental undertaking, influencer marketing has rapidly matured, making the transition to the...
MARKETING COMPANY MIAMI The Content Characteristics of High-Performing Blog Posts adminFebruary 26, 20200 Do top-performing blog posts tend to have certain characteristics in common, such as copy length, headline length,...
MARKETING COMPANY MIAMI What Is Zero-Party Data, Why Should Marketers Care, and How Can You Collect It? adminFebruary 26, 20200 From segmentation to email, A/B-testing, and website analytics, marketers use data in every facet of their roles. And...
MARKETING COMPANY MIAMI AI in B2B: Let's Not Forget the Intelligence of Humans adminFebruary 26, 20200 Everywhere you look, artificial intelligence is being touted as a solution for just about all digital aspects of...
MARKETING COMPANY MIAMI Video Lead Scoring Model | 3 Simple Steps to Implement It gadimovaFebruary 25, 20200 Marketing and sales teams rely on lead scoring to identify high-quality prospects they want to pursue. This improves...
MARKETING COMPANY MIAMI How to Build Interactive Content to Achieve Your Digital Marketing Goals adminFebruary 25, 20200 For a piece of digital content to succeed, it needs to engage. That may sound trite, but engagement is the biggest...
MARKETING COMPANY MIAMI Five Psychological Threats to Businesses (And How to Handle Them) [Infographic] adminFebruary 25, 20200 How can you ensure that your team members—or, more generally, all those at your company, employees and execs...
MARKETING COMPANY MIAMI The Average Age and Tenure of C-Suite Executives adminFebruary 25, 20200 Chief marketing officers (CMOs) have the shortest average tenure among C-suite executives at large US companies,...
MARKETING COMPANY MIAMI 5 Big Marketing Lessons | What I’ve Learned in 23 Years of Marketing gadimovaFebruary 24, 20200 I moved into marketing in May 1997 to become a product marketing manager at Microsoft. I didn’t have any formal...