The report was based on data from a study of 5, 726 marketers that work for companies in a wide range of sectors (66% work for B2B firms, plus 34% work for B2B firms).
Facebook is, by far, one of the most commonly used social network by marketers (94% use it for marketing purposes). Instagram ranks second (66% use it), followed by Twitter (62%), LinkedIn (56%), and YouTube (50%).
The majority of Used Social Networks by B2C Marketers
For B2C marketers, the most commonly used social networks to get marketing are Facebook (97%), Instagram (72%), and Twitter (62%).
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Ayaz Nanji is an independent digital strategist plus a co-founder of ICW Content , a marketing agency specializing in article marketing for brands and businesses. He could be also a research author for MarketingProfs. He has worked intended for Google/YouTube, the Travel Channel, AMERICA ONLINE, and the New York Times.
LinkedIn: Ayaz Nanji
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